Pure Flix, whose God’s Not Dead catapulted it from a relatively-unknown producer of low-budget biblical films to a nationally-known entity, is attracting more attention of late.

The red-carpet premiere last week of its newest film, Death of a Nation, was hosted by presidential son Donald Trump Jr. Ben Carson, the U.S. secretary of housing and urban development, also attended. Carson told NBC News: “It’s hard to find high-quality movies that are Christian and faith-based.”

Paul Asay, author of the “Watching God” blog on the religious issues website, Patheos.com, says—rightly or wrongly—many evangelical Christians feel persecuted.

“There’s a desire to push back against religion seeming to lose its influence in our society, and that’s one of the appeals of Pure Flix’s movies,” Asay told NBC.

The theme of Christian persecution is prominent in 2014’s God’s Not Dead and a pair of follow-ups. God’s Not Dead shocked many in the entertainment industry with its domestic gross of nearly $61 million—on a production budget of only $2 million.

However, the company isn’t restricting itself to films. Its on-demand streaming service has more than 125,000 subscribers who pay $10.99 a month for access to 10,000 exclusive or licensed videos.